FiSBO®: For Internet Sale By Owner
The Main Stream, Fixed Fee, Real Estate
Marketing  & Sales Coaching Service.
Learn how we get you SOLD.

Our Narrative:

A fairer way to sell property

FiSBO® exists to fix what no longer makes sense in real estate.

For decades, property owners have been expected to pay large commissions—often tens of thousands of dollars—for a process that is largely standardised, repeatable, and heavily driven by the seller’s own motivation to sell.

At FiSBO®, we believe in transparent pricing, proven systems, and being paid fairly for real work done—not for simply being the middleman.

We Don’t Work for Free — and We Don’t Overcharge

FiSBO® operates on a set-fee model, agreed upfront. We do not work on vague promises, inflated commissions, or “pay only if we sell” structures that ultimately reward inefficiency.

Our fees reflect actual service delivery, professional time, marketing, technology, and 12/7 support, regardless of outcome.

This model allows us to:

Focus on doing the job properly from day one
Invest in quality marketing and systems
Treat every client equally
Avoid conflicts of interest
You always know what you are paying, and why.
Standardised, Proven Systems
Not Guesswork
Property selling is not magic.
It is a repeatable process.

FiSBO® uses a standardised, step-by-step system covering:

  • Market positioning strategy
  • Professional photography, VR tours, signage, and online listings
  • Buyer introduction & reporting
  • Open homes and viewing coordination
  • Negotiation support and sale progressione

These systems have been tested in the real market, refined over years, and operate within the framework required by the Real Estate Agents Authority (REAA).

This is not an experiment. It is a proven method.

Full Service,
Real Support
Including Sundays
FiSBO® is not a “list it and leave it” platform.

We are on call, working weekends, handling enquiries, and supporting sellers when buyers are active, including Sundays.

Property does not sell Monday to Friday, 9 to 5—and neither do we.
You receive:
Human support, not just software
Clear rules and structured guidance
Consistent communication
A professional presence buyers trust
FiSBO® Fiduciary Duty & Seller Commitment.
When a seller engages FiSBO®, we accept a clear duty to act in the seller’s best interests within the scope of the services we provide.

While FiSBO® operates under a fixed-fee, system-based model rather than a traditional commission structure, our obligation to the seller remains the same in principle: to act honestly, transparently, and with reasonable care and skill at all times.

Our Commitment to Sellers

When retained, FiSBO® commits to:
Act in good faith and with loyalty to the seller’s interests
Provide honest, evidence-based guidance, including pricing and market feedback
Avoid conflicts of interest, including commission-driven incentives
Disclose relevant information that could reasonably affect the seller’s decisions
Apply our proven systems consistently, fairly, and professionally
Maintain confidentiality of the seller’s information and circumstances

Our fixed-fee model strengthens this obligation by removing incentives to oversell, undersell, or prolong a campaign for personal gain.
FiSBO®: The Mainstream Alternative Done Properly
FiSBO® sits between private sale and traditional agency.

You stay in control as the property owner.
We provide the systems, structure, marketing, and support.

This is not about cutting corners.
It is about removing unnecessary cost while keeping professional standards high.